Sep 15, 2025
2 minute read
I found the perfect rug in 9.5 seconds without typing a single word.
Think about that for a moment. Shoppers often spend hours scrolling through endless product pages, hoping to stumble on the right match.
But with Infinite Color Search, the process flips. Instead of typing “green rug” and finding generic results, you pinpoint the exact color you want.
Color is hard to describe
By removing the need for words, we save shoppers a ridiculous amount of time. In real life, we don’t all describe color the same way, and search results often suffer because of it. When you use color to search for color, nothing is lost in translation.
Multi-color Search
Hoppn's patented Infinite Color Search experience takes this to the next level. I was able to find not just the exact green I wanted, but a rug with both green and white – a perfect match!
Help spread the word
If you run a Shopify store, try our app today and see how fast your customers can find the products they love.
